80% Of Your Sales Come From 20% Of Your List – What Are You Doing About It!

B & B owners who have been in the industry for a long time will tell you that running a bed and breakfast is not easy. The business will entail long hours of work, physically hard work and mentally draining work. There are bathrooms to clean and tons of paperwork. If like to sleep in in the morning then you might not be able to hack the pressures of a B & B business. Customers walk in and out at all hours of the day and night. There are also kitchen and cleaning chores to be done.

Target your marketing and you will generate the most highly targeted leads possible…which is vitally important in terms of the quality of your leads.

If your MLM system has pay-per-click ads ready to go, then it makes life simple. But you may have to come up with your own, and test what is working. Testing different headlines will help you get a better idea of what is converting into leads. PPC in your MLM system, should always lead back to your capture pages.

The goal with this almost free offer is to leverage your subscriber’s momentum and help them to take that next step into doing business with you right when they’re excited about getting your free offer.

Back end offer (up sell). Just about every business opportunity will have a back end offer. This offer is usually the higher end products that you market. A more detailed business plan video can be inserted here to explain the advantages of these products or services. Over half of your prospects will purchase one of your higher end products (upgrade) either at the time of checkout or later in their business. Provide them the opportunity to do it right from the beginning and your sales of the will increase.

The quickest, but most expensive, is PPC (Pay Per Click)advertising. If you are a beginner, I would suggest NOT moving into PPC until you have generated an average of 10-15 leads/day using free strategies. There are tons of free strategies available that work. Here’s the deal with free marketing: It takes time and work to get a steady flow of targeted leadsto your what is clickfunnels cost?. You are trading time for money. If you can’t afford PPC advertising, then free marketing is obviously the way you want to go.

Application page.Your application page is what will qualify them for your time. You can have a simple survey or information sheet that they should fill out letting you know what their specific goals are. Some companies will charge for this just to make sure that the lead is serious about the business. Most have this as a “free for the next 24 hours” special that will entice the prospect to continue.

Some inns fail because some managers or bed and breakfast owners open an inn without knowing how to run an inn, some don’t even do proper accounting. Others rely on word of mouth and don’t bother to advertise and do marketing. Funnel your capital into marketing, even before you open your for business. This will ensure that customers will come. Running a bed and breakfast can be profitable if you know which areas need more attention. Do more research about the ins and outs of the B & B business.

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